A leading and growing tech company needs a visual identity according to its success.
May 19, 2020
Cloud Solutions needed a new dynamic visual ID
Cloud Solutions was established in 2014 and in a few years managed to be one of Zoho's leading premium partners with offices in Argentina, Mexico, Colombia and Spain. Their passion for helping organizations grow and thrive is matched by the efficiency and commitment they bring to every project.
The logo and graphics are built from dynamic forms that are representative of the movement they bring to companies that used to be static. At the same time, the identity is enhanced with playful colors, based on the representative colors of each office location, which coexist at a lower level with the ever present violet color.
The new brand development needed an architecture to differentiate each office around the globe. The solution articulates not only in the logo's dot and country or region's name, but algo in the dynamic visual system creative by the shapes that give life to the Cloud Solutions symbol.